I participate in several Tweet Chats, among them #blogchat, which is all about blogging and, to a degree, Social Media. Learning SoMe, as it is often acronymized (new word?) is part of my job. There are all sorts of tips one will hear along the SoMe highway. One that is over-used in my opinion is “Content Is King.” Sure content matters, but that is sort of obvious. Another word that is over-used is “Engagement.” I still prefer using that when someone has a ring to show. My thing is commenting.